Deckers Outdoor Corp. (NYSE:DECK) is one of the 11 best debt-free stocks to invest in right now. The company presents a strong investment case driven by its consistent revenue growth, expanding global footprint, and disciplined execution. In FY 2025, the company reported balanced performance across its major brands, UGG and HOKA, which now contribute 51% and 45% of sales, respectively. HOKA, in particular, continues to show robust momentum, supported by rising brand awareness and product innovation across key lines like Clifton, Bondi, and Speedgoat.
With a diversified revenue mix, 64% from the U.S. and 36% from international markets, and an almost even split between direct-to-consumer and wholesale channels, Deckers is well-positioned for stability and scalability. Management’s focus on marketplace control, operational efficiency, and supply chain agility further strengthens the company’s foundation.
A shopper browsing the wide selection of trendy footwear in a franchised store.
UBS analyst Jay Sole reiterated a Buy rating on Deckers Outdoor (NYSE:DECK) in early June, maintaining his $169 price target. His optimism stems from expectations that the company’s earnings per share could outperform consensus over the next year, driven by continued momentum in the HOKA brand.
Following meetings with management on June 4, the analyst expressed greater confidence in Deckers’ ability to deliver a low double-digit compound annual growth rate in revenue. According to him, the company should command a significantly better forward P/E multiple with this kind of growth, one that is substantially better than the current 16.7x. While some investors remain cautious about HOKA’s long-term trajectory amid rising competition and shifting trends, Sole argues that the company is actively navigating these challenges. In his view, Deckers is well-positioned to deliver sustained performance across its key brands.
Deckers Outdoors Corp. (NYSE:DECK) designs, markets, and distributes innovative footwear, apparel, and accessories developed for both everyday casual lifestyle use and high-performance activities.
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Disclosure: None. This article is originally published at Insider Monkey.
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