We recently published a list of Dividend Challengers 2025: Top 25. In this article, we are going to take a look at where eBay Inc. (NASDAQ:EBAY) stands against other dividend challenger stocks.
Dividend Challengers refers to US-listed companies that have raised their dividends every year for a minimum of five, and less than ten, consecutive years. These companies have demonstrated a relatively recent commitment to sharing profits with shareholders through dividends. Investors usually gravitate towards such firms because historically, dividend growers outperform the returns of the broader market. Moreover, most of these firms have a track record of exhibiting lower price volatility, which makes them favorable to those looking for stable income.
Investor interest in stocks with reliable dividend growth remains strong due to long-term investment potential. As a result, many of these financially sound firms become targets for investors looking to manage risk without sacrificing growth. The Fidelity Equity-Income Fund and the Fidelity Global Equity Income Fund portfolios, managed by Ramona Persaud, seek stable dividend-paying firms with attractive valuations. She pointed out that declining interest rates tend to make dividend stocks more appealing than bonds due to relatively attractive yields. Indeed, Persaud argued lower rates could foster a more broad-based rally for stocks beyond the market gains, which have been largely concentrated on a handful of large-cap growth names. Her focus is on well-performing firms with reliable cash flows and strong, growing dividends.
According to analysts, investors can adopt a strategy that balances both income and growth by focusing on dividend growers. Historically, they have shown less volatility and often outperformed the broader market, including benchmarks like the S&P Equal Weight Index. A report from Guggenheim found that between May 2005 and December 2024, companies that initiated or raised their dividends achieved an average annual return of 10.5%, compared to just 5.5% for those that reduced or suspended payouts. By contrast, the overall market averaged a 10.4% return during the same period, slightly lagging behind the dividend growers. The report also emphasized that dividend growth strategies tend to perform well across different market environments, both bullish and bearish. This makes them a compelling option for investors seeking long-term returns while aiming to protect their portfolios during downturns.
Bank of America also noted that dividend-paying stocks helped stabilize portfolios during the turbulent month of March. As trade policy uncertainty under President Donald Trump rattled markets, value and dividend-oriented names held up better. In an April 11 report, BofA’s quant strategist Nigel Tupper highlighted these trends and pointed to several top-performing dividend stocks during the market’s choppy period.
“In March, as global equities fell -4.1% on concerns tariffs could increase and slow growth, the best performing global styles were Value and Dividends.”
As investor interest in dividend-paying stocks continues to climb, many companies have responded by steadily boosting their payouts. According to a report from Janus Henderson, global dividend distributions hit a record $1.75 trillion in 2024, marking a 6.6% increase on an underlying basis. The total headline growth stood at 5.2%, slightly tempered by a decline in special one-time dividends and the impact of a stronger US dollar. Of the 49 countries tracked in the report, 17—including key markets like the US, Canada, France, Japan, and China—achieved new highs in dividend payments. Overall, 88% of companies either raised or maintained their dividends during the year. Looking ahead, Janus Henderson expects global dividend payouts to grow by 5.0% on a headline basis in the coming year, reaching another record of $1.83 trillion. Despite ongoing currency pressures from a strong dollar, the firm projects underlying growth to edge slightly higher to about 5.1%.
A close-up view of a customers phone, using the mobile app to buy products.
Our Methodology
For this list, we looked at a group of dividend challengers, recognized for consistently increasing dividends for 5 consecutive years, but for less than 10 years. From this list, we chose companies with the highest dividend yields as of April 29 and arranged them in order from lowest to highest yield.
At Insider Monkey, we are obsessed with hedge funds. Why are we interested in the stocks that hedge funds pile into? The reason is simple: our research has shown that we can outperform the market by imitating the top stock picks of the best hedge funds. Our quarterly newsletter’s strategy selects 14 small-cap and large-cap stocks every quarter and has returned 373.4% since May 2014, beating its benchmark by 218 percentage points (see more details here).
eBay Inc. (NASDAQ:EBAY)
Dividend Yield as of April 29: 1.73%
eBay Inc. (NASDAQ:EBAY) is an American multinational e-commerce company that links buyers and sellers around the world. As the platform continues to grow, it is placing greater emphasis on expanding its revenue sources beyond just product sales. This includes leveraging managed payments and advertising services. A central driver of eBay’s revenue is its Gross Merchandise Volume (GMV), which reflects the total value of transactions conducted through the site. GMV serves as a key indicator of user engagement, transaction activity, and overall revenue performance. The stock is generating solid returns this year, surging by nearly 8% since the start of 2025.
As part of its expansion plans, eBay Inc. (NASDAQ:EBAY) recently revealed a new collaboration with Checkout.com, a digital payments provider, as part of its effort to simplify transactions for its international users. Commenting on the development, eBay’s Vice President of Global Payments and Financial Services noted that bringing Checkout.com into its network of partners reflects the company’s ongoing focus on driving growth for both customers and businesses through its specialized payments and financial services.
eBay Inc. (NASDAQ:EBAY) is also a strong dividend payer. In February, the company declared a 7.4% hike in its quarterly dividend to $0.29 per share. This marked the company’s sixth consecutive year of dividend growth, which places it on our dividend challengers list. As of April 29, the stock has a dividend yield of 1.73%.
As of the close of Q4 2024, 45 hedge funds in Insider Monkey’s database held stakes in eBay Inc. (NASDAQ:EBAY), up from 43 a quarter earlier. The collective value of these stakes is nearly $934 million. With over 4 million shares, Lyrical Asset Management was the company’s leading stakeholder in Q4.
Overall, EBAY ranks 18th on our dividend challengers list. While we acknowledge the potential of EBAY as an investment, our conviction lies in the belief that some deeply undervalued dividend stocks hold greater promise for delivering higher returns, and doing so within a shorter time frame. If you are looking for a deeply undervalued dividend stock that is more promising than EBAY but that trades at 10 times its earnings and grows its earnings at double digit rates annually, check out our report about the dirt cheap dividend stock.
READ NEXT: 20 Best AI Stocks To Buy Now and 30 Best Stocks to Buy Now According to Billionaires.
Disclosure: None. This article is originally published at Insider Monkey.