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Diageo plc (DEO): A Bull Case Theory 

We came across a bullish thesis on Diageo plc on Global Equity Briefing’s Substack by Ray Myers. In this article, we will summarize the bulls’ thesis on DEO. Diageo plc's share was trading at $95.01 as of September 29th. DEO’s trailing and forward P/E were 22.27 and 11.34 respectively according to Yahoo Finance.

Diageo, the London-based global beverage company behind brands like Johnnie Walker, Guinness, and Smirnoff, has faced a challenging year, with its stock down 26% YTD and 57% from its 2021 peak. The decline reflects slower growth, disappointing earnings, rising...