Filing Details

Accession Number:
0001225208-12-001364
Form Type:
4
Zero Holdings:
No
Publication Time:
2012-01-13 17:34:03
Reporting Period:
2012-01-11
Filing Date:
2012-01-13
Accepted Time:
2012-01-13 17:34:03
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1368458 Sally Beauty Holdings Inc. SBH Retail-Retail Stores, Nec (5990) 362257936
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1056938 E Marshall Eisenberg C/O Sally Beauty Holdings, Inc.
3001 Colorado Blvd
Denton TX 76210
Yes No No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Disposition 2012-01-11 5,000 $19.98 125,000 No 4 S Direct
Common Stock Disposition 2012-01-12 5,000 $20.12 120,000 No 4 S Direct
Common Stock Disposition 2012-01-13 5,000 $20.19 115,000 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 S Direct
No 4 S Direct
No 4 S Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Common Stock 25,000 Indirect by family partnership
Footnotes
  1. The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 Stock Trading Plan adopted by the reporting person on August 29, 2011.
  2. Reflects the weighted average sale price. The range of prices for these transactions was $19.69 to $20.09. The reporting person effected multiple same-way open market sale transactions on the same day at different prices through a trade order executed by a broker-dealer. The reporting person has reported on a single line all such transactions that occurred within a one dollar price range. The reporting person hereby undertakes to provide, upon request by the Securities and Exchange Commission staff, the issuer or a shareholder of the issuer, full information regarding the number of shares sold at each separate price.
  3. Reflects the weighted average sale price. The range of prices for these transactions was $19.89 to $20.25. The reporting person effected multiple same-way open market sale transactions on the same day at different prices through a trade order executed by a broker-dealer. The reporting person has reported on a single line all such transactions that occurred within a one dollar price range. The reporting person hereby undertakes to provide, upon request by the Securities and Exchange Commission staff, the issuer or a shareholder of the issuer, full information regarding the number of shares sold at each separate price.