Filing Details

Accession Number:
0001179110-11-016835
Form Type:
4
Zero Holdings:
No
Publication Time:
2011-12-16 19:04:50
Reporting Period:
2011-12-14
Filing Date:
2011-12-16
Accepted Time:
2011-12-16 19:04:50
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1365038 Demand Media Inc. DMD Services-Computer Processing & Data Preparation (7374) 204731239
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1504478 Matthew P Polesetsky 1299 Ocean Avenue
Suite 500
Santa Monica CA 90401-1022
Evp & General Counsel No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock, Par Value $0.0001 Disposition 2011-12-14 20,000 $7.58 63,167 No 4 S Direct
Common Stock, Par Value $0.0001 Disposition 2011-12-15 16,563 $6.96 46,604 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 S Direct
No 4 S Direct
Footnotes
  1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $7.55 to $7.62, inclusive. The reporting person undertakes to provide Demand Media, Inc., any security holder of Demand Media, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price set forth in footnotes (1) and (2) to this Form 4.
  2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $6.84 to $7.64, inclusive.