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Filing Details

Accession Number:: 0001628280-23-000911
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2023-01-11 17:02:23
Reporting Period:: 2023-01-09

Accepted Time:: 2023-01-11 17:02:23
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1393052	Veeva Systems Inc	VEEV	Services-Prepackaged Software (7372)	208235463

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1585821	P Peter Gassner	C/O Veeva Systems Inc. 4280 Hacienda Drive Pleasanton CA 94588	Chief Executive Officer	Yes	Yes	No	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Class A Common Stock	Acquisiton	2023-01-09	1,347,812	$0.00	1,347,812	No	4	C	Direct
Class A Common Stock	Disposition	2023-01-09	1,250,000	$153.03	97,812	No	4	S	Direct
Class A Common Stock	Disposition	2023-01-09	52,724	$161.47	45,088	No	4	S	Direct
Class A Common Stock	Disposition	2023-01-09	32,648	$162.50	12,440	No	4	S	Direct
Class A Common Stock	Disposition	2023-01-09	12,440	$163.41	0	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	C	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class B Common Stock	Stock Option (right to buy)	Disposition	2023-01-09	1,347,812	$0.00	1,347,812	$3.92
Class A Common Stock	Class B Common Stock	Acquisiton	2023-01-09	1,347,812	$0.00	1,347,812	$3.92
Class A Common Stock	Class B Common Stock	Disposition	2023-01-09	1,347,812	$0.00	1,347,812	$0.00

Remaning Holdings	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
1,404,458	2023-03-09	No	4	M	Direct
14,335,145		No	4	M	Direct
12,987,333		No	4	C	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Class A Common Stock	41,000	Indirect	By family member
Class A Common Stock	41,000	Indirect	By second family member

Footnotes

Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
As contemplated pursuant to the Form 8-K filed by the Issuer with the Securities and Exchange Commission on September 26, 2022, the block sale of 1,250,000 shares was facilitated by a large financial institution pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $161.065 to $162.06 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $162.07 to $163.06 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $163.07 to $163.73 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The Reporting Person disclaims beneficial ownership of these securities, and this report shall not be deemed an admission that the Reporting Person is the beneficial owner of such securities for purposes of Section 16 or for any other purpose.
The option shares are fully vested and may be exercised at any time.
Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.