Home > Insider Trading > Filing (0001209191-17-018307)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1671933	Trade Desk Inc.	TTD	()	4

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1671445	Terry Jeffrey Green	C/O The Trade Desk, Inc. 42 North Chestnut Street Ventura CA 93001	President And Ceo	Yes	Yes	Yes	No
1685014	2015 Of Trust Irrevocable Green	C/O The Trade Desk, Inc. 42 North Chestnut Street Ventura CA 93001		No	No	Yes	No

Transaction Summary

Sold:	2,199,999 shares	Avg. Price: $35.50	Total Value: $78,099,964.50

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Class A Common Stock	Acquisiton	2017-03-03	1,900,000	$0.00	1,936,400	No	4	C	Direct
Class A Common Stock	Acquisiton	2017-03-03	299,999	$0.00	299,999	No	4	C	Indirect	By Trust
Class A Common Stock	Disposition	2017-03-03	1,900,000	$35.50	36,400	No	4	S	Direct
Class A Common Stock	Disposition	2017-03-03	299,999	$35.50	0	No	4	S	Indirect	By Trust

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	C	Direct
No	4	C	Indirect	By Trust
No	4	S	Direct
No	4	S	Indirect	By Trust

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Stock	Class B Common Stock	Disposition	2017-03-03	1,900,000	$0.00	1,900,000	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2017-03-03	299,999	$0.00	299,999	$0.00

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
5,386,331			No	4	C	Direct
1,266,667			No	4	C	Indirect

Footnotes

Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time.
Represents securities held by the Green Irrevocable Trust of 2015 (the "Trust"). Mr. Green is a Trustee of the Trust and has investment and voting control over the shares held by the Trust, and may be deemed to indirectly beneficially own the shares held by the Trust. Mr. Green disclaims beneficial ownership of such shares except to the extent of his pecuniary interest therein. The Trust may be deemed to be the beneficial owner of 10% or more of the shares of the Issuer.