Filing Details

Accession Number:
0000937941-11-000002
Form Type:
4
Zero Holdings:
No
Publication Time:
2011-02-09 12:04:41
Reporting Period:
2011-02-07
Filing Date:
2011-02-09
Accepted Time:
2011-02-09 12:04:41
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
937941 Pc Mall Inc MALL Retail-Catalog & Mail-Order Houses (5961) 954518700
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1244640 M Kristin Rogers Evp Of Sales And Marketing No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Acquisiton 2011-02-07 4,000 $0.60 4,000 No 4 M Direct
Common Disposition 2011-02-07 4,000 $7.31 0 No 4 S Direct
Common Acquisiton 2011-02-08 4,000 $0.60 4,000 No 4 M Direct
Common Disposition 2011-02-08 4,000 $7.29 0 No 4 S Direct
Common Acquisiton 2011-02-09 4,000 $0.60 4,000 No 4 M Direct
Common Disposition 2011-02-09 4,000 $7.29 0 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
No 4 M Direct
No 4 S Direct
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock Option (Right to Buy) Disposition 2011-02-07 4,000 $0.00 4,000 $0.60
Common Stock Option (Right to Buy) Disposition 2011-02-08 4,000 $0.00 4,000 $0.60
Common Stock Option (Right to Buy) Disposition 2011-02-09 4,000 $0.00 4,000 $0.60
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
20,000 2011-04-17 No 4 M Direct
16,000 2011-04-17 No 4 M Direct
12,000 2011-04-17 No 4 M Direct
Footnotes
  1. The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.
  2. The price reported in Column 4 is a weighted average price. The shares were sold in multiple transactions at prices ranging from $7.26 to $7.34. The reporting person undertakes to provide to the issuer, any holder of the issuer's stock, or the SEC, upon request, full information regarding the number of shares sold at each separate price within the range described above.
  3. The price reported in Column 4 is a weighted average price. The shares were sold in multiple transactions at prices ranging from $7.29 to $7.31. The reporting person undertakes to provide to the issuer, any holder of the issuer's stock, or the SEC, upon request, full information regarding the number of shares sold at each separate price within the range described above.
  4. The price reported in Column 4 is a weighted average price. The shares were sold in multiple transactions at prices ranging from $7.28 to $7.29. The reporting person undertakes to provide to the issuer, any holder of the issuer's stock, or the SEC, upon request, full information regarding the number of shares sold at each separate price within the range described above.
  5. This option is exercisable in quarterly installments over a 4 year period.