Filing Details

Accession Number:
0001209191-16-111201
Form Type:
4
Zero Holdings:
No
Publication Time:
2016-03-31 16:03:32
Reporting Period:
2016-03-29
Filing Date:
2016-03-31
Accepted Time:
2016-03-31 16:03:32
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1393052 Veeva Systems Inc VEEV Services-Prepackaged Software (7372) 208235463
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1585820 Mark Armenante C/O Veeva Systems Inc.
4280 Hacienda Drive
Pleasanton CA 94588
No No Yes No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Acquisiton 2016-03-29 2,500 $0.00 2,500 No 4 C Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Disposition 2016-03-29 2,500 $24.43 0 No 4 S Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Acquisiton 2016-03-30 2,500 $0.00 2,500 No 4 C Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Disposition 2016-03-30 2,500 $24.95 0 No 4 S Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Acquisiton 2016-03-29 2,500 $0.00 2,500 No 4 C Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Disposition 2016-03-29 2,500 $24.43 0 No 4 S Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Acquisiton 2016-03-30 2,500 $0.00 2,500 No 4 C Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
Class A Common Stock Disposition 2016-03-30 2,500 $24.95 0 No 4 S Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 C Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
No 4 S Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
No 4 C Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
No 4 S Indirect By Andrew M. Armenante Trust 2000 U/A dated July 14, 2000
No 4 C Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
No 4 S Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
No 4 C Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
No 4 S Indirect By Christina E. Armenante Trust 2000 U/A dated July 14, 2000
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Class A Common Stock Class B Common Stock Disposition 2016-03-29 2,500 $0.00 2,500 $0.00
Class A Common Stock Class B Common Stock Disposition 2016-03-30 2,500 $0.00 2,500 $0.00
Class A Common Stock Class B Common Stock Disposition 2016-03-29 2,500 $0.00 2,500 $0.00
Class A Common Stock Class B Common Stock Disposition 2016-03-30 2,500 $0.00 2,500 $0.00
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
397,500 No 4 C Indirect
395,000 No 4 C Indirect
397,500 No 4 C Indirect
395,000 No 4 C Indirect
Footnotes
  1. Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
  2. Shares held by Andrew M. Armenante Trust 2000 dated July 14, 2000 (the "Andrew Armenante Trust"). The Reporting Person is a trustee of the trust and a family member of Andrew Armenante, the beneficiary of the Andrew Armenante Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Andrew Armenante Trust.
  3. The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.
  4. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $23.9100 to $24.8300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).
  5. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.6600 to $25.2500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).
  6. Shares held by the Christina E. Armenante Trust 2000 dated July 14, 2000 (the "Christina Armenante Trust"). The Reporting Person is a trustee of the trust and a family member of Christina Armenante, the beneficiary of the Christina Armenante Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Christina Armenante Trust.
  7. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $23.9100 to $24.8300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (7).
  8. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.6800 to $25.2500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (8).
  9. Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.