Filing Details

Accession Number:
0001140361-15-033829
Form Type:
4
Zero Holdings:
No
Publication Time:
2015-08-28 20:05:51
Reporting Period:
2015-08-26
Filing Date:
2015-08-28
Accepted Time:
2015-08-28 20:05:51
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1415624 Yume Inc YUME Services-Advertising Agencies (7311) 000000000
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1582703 Ayyappan Sankaran C/O Yume, Inc.
1204 Middlefield Road
Redwood City CA 94063
Evp, Engineering & Cto Yes Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2015-08-26 30,090 $0.00 48,537 No 4 M Direct
Common Stock Disposition 2015-08-27 13,365 $2.46 35,172 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock Restricted Stock Units Disposition 2015-08-26 30,090 $0.00 30,090 $0.00
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
90,271 No 4 M Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Common Stock 795,363 Indirect By The Ayyappan Living Trust
Footnotes
  1. Represents sales to satisfy tax withholding obligations in connection with the vesting of 30,090 restricted stock units.
  2. Represents the aggregate of sales effected on the same day at different prices.
  3. Represents the weighted average sales price per share. The shares sold at prices ranging from $2.45 to $2.505 per share. Full information regarding the number of shares sold at each price shall be provided upon request from the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
  4. Each restricted stock unit represents a contingent right to receive one share of the Issuer's common stock.
  5. The restricted stock units vest over two years in four equal installments every 6 months commencing on February 26, 2015. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting.