Filing Details

Accession Number:
0001209191-10-042531
Form Type:
4
Zero Holdings:
No
Publication Time:
2010-08-13 13:00:00
Reporting Period:
2010-08-12
Filing Date:
2010-08-13
Accepted Time:
2010-08-13 14:16:39
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
724606 Panera Bread Co PNRA Retail-Eating Places (5812) 042723701
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1244658 J Michael Kupstas 6710 Clayton Road
Richmond Heights MO 63117
Svp, Chief Franchise Officer No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Disposition 2010-08-12 464 $74.50 16,245 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 S Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Class A Common Stock 8,575 Indirect By revocable trust
Footnotes
  1. The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on February 16, 2010.