Filing Details

Accession Number:
0001181431-10-029732
Form Type:
4
Zero Holdings:
No
Publication Time:
2010-05-27 13:00:00
Reporting Period:
2010-05-26
Filing Date:
2010-05-27
Accepted Time:
2010-05-27 13:44:55
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
883293 Valassis Communications Inc VCI Services-Advertising (7310) 382760940
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1222488 Jr F William Hogg Valassis Communications, Inc.
19975 Victor Parkway
Livonia MI 48152
Evp Manufacturing No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2010-05-26 20,000 $1.32 34,490 No 4 M Direct
Common Stock Disposition 2010-05-26 20,000 $35.01 14,490 No 4 S Direct
Common Stock Acquisiton 2010-05-26 40,000 $11.69 54,490 No 4 M Direct
Common Stock Disposition 2010-05-26 40,000 $35.00 14,490 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock Employee Stock Option (Right to Buy) Disposition 2010-05-26 20,000 $0.00 20,000 $1.32
Common Stock Employee Stock Option (Right to Buy) Disposition 2010-05-26 40,000 $0.00 40,000 $11.69
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
0 2016-01-01 No 4 M Direct
0 2015-01-01 No 4 M Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Common Stock 3,737 Indirect Valassis Employees' Retirement Savings Plan
Footnotes
  1. This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.
  2. Represents number of securities beneficially owned as of May 26, 2010.
  3. The option, representing a right to purchase a total of 20,000 shares, vested in three equal installments on May 5, 2009, July 29, 2009 and July 30, 2009.
  4. The option, representing a right to purchase a total of 40,000 shares, vested in three equal installments on September 19, 2009, February 1, 2010 and February 18, 2010.