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Filing Details

Accession Number:: 0001127602-13-029875
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2013-10-28 20:33:09
Reporting Period:: 2013-10-25

Filing Date:: 2013-10-28
Accepted Time:: 2013-10-28 20:33:09
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1288776	Google Inc.	GOOG	Services-Computer Programming, Data Processing, Etc. (7370)	770493581

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1242463	E Eric Schmidt	C/O Google Inc. 1600 Amphitheatre Parkway Mountain View CA 94043	Executive Chairman Of Board	Yes	Yes	No	No

Transaction Summary

Sold:	10,209 shares	Avg. Price: $1,016.65	Total Value: $10,379,023.06
Number of Shares After Transactions:	72,603 shares

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Class A Common Stock	Acquisiton	2013-10-25	7,000	$0.00	7,000	No	4	C	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	166	$1,011.65	6,834	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	136	$1,012.55	6,698	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	574	$1,013.58	6,124	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	1,733	$1,014.48	4,391	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	650	$1,015.54	3,741	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	727	$1,016.62	3,014	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	501	$1,017.41	2,513	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	405	$1,018.42	2,108	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	393	$1,019.46	1,715	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	196	$1,021.50	1,225	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	294	$1,020.57	1,421	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	196	$1,022.55	1,029	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	182	$1,023.62	847	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	272	$1,024.45	575	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	136	$1,025.42	439	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	30	$1,026.49	409	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	61	$1,027.30	348	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	348	$1,028.82	0	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-10-25	164	$1,011.65	75,648	No	4	S	Indirect	By The Schmidt Family Foundation
Class A Common Stock	Disposition	2013-10-25	134	$1,012.55	75,514	No	4	S	Indirect	By The Schmidt Family Foundation
Class A Common Stock	Disposition	2013-10-25	565	$1,013.58	74,949	No	4	S	Indirect	By The Schmidt Family Foundation
Class A Common Stock	Disposition	2013-10-25	1,706	$1,014.48	73,243	No	4	S	Indirect	By The Schmidt Family Foundation
Class A Common Stock	Disposition	2013-10-25	640	$1,015.54	72,603	No	4	S	Indirect	By The Schmidt Family Foundation

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	C	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By The Schmidt Family Foundation
No	4	S	Indirect	By The Schmidt Family Foundation
No	4	S	Indirect	By The Schmidt Family Foundation
No	4	S	Indirect	By The Schmidt Family Foundation
No	4	S	Indirect	By The Schmidt Family Foundation

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Stock	Class B Common Stock	Disposition	2013-10-25	7,000	$0.00	7,000	$0.00

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
2,833,954			No	4	C	Indirect

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Class A Common Stock	33,709	Direct
Class A Common Stock	26,440	Indirect	By Schmidt Ocean Institute
Class A Common Stock	73,796	Indirect	By Schmidt Science and Philanthropic Foundation
Google Stock Unit	34,095	Direct
Google Stock Unit	3,100	Direct
Google Stock Unit	1,592	Direct

Reported Derivative Holdings

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Sec. Name	Sec. Type	Price	Expiration Date	Amount	Remaning Holdings	Nature of Ownership
Class A Common Stock	Class B Common Stock	$0.00		1,194,309	1,194,309	Direct
Class A Common Stock	Class B Common Stock	$0.00		156,182	156,182	Indirect
Class A Common Stock	Class B Common Stock	$0.00		715,286	715,286	Indirect
Class A Common Stock	Option To Purchase Class A Common Stock	$612.00	2021-02-02	181,840	181,840	Direct

Expiration Date	Amount	Remaning Holdings	Nature of Ownership
	1,194,309	1,194,309	Direct
	156,182	156,182	Indirect
	715,286	715,286	Indirect
2021-02-02	181,840	181,840	Direct

Footnotes

Each share of Class A Common Stock was issued upon the conversion of one share of Class B Common Stock at the election of Reporting Person.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,011.30 to $1,012.00, inclusive. The Reporting Person undertakes to provide to any security holder of Google Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) through (18) to this Form 4.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,012.01 to $1,013.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,013.01 to $1,014.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,014.01 to $1,015.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,015.01 to $1,016.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,016.01 to $1,017.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,017.01 to $1,018.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,018.01 to $1,019.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,019.01 to $1,020.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,021.01 to $1,022.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,020.01 to $1,021.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,022.01 to $1,023.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,023.01 to $1,024.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,024.01 to $1,025.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,025.01 to $1,026.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,026.01 to $1,027.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1,027.01 to $1,028.00, inclusive.
The Google Stock Units ("GSUs") entitle the Reporting Person to receive one share of Google Inc.'s Class A Common Stock for each share underlying the GSU as the GSU vests. The GSUs vest as follows: 1/4th of the GSUs shall vest 12 months after vesting commencement date and 1/16th each quarter thereafter until the units are fully vested, subject to continued employment with Google on the applicable vesting dates.
The GSUs vest as follows: 5/8 of the 8,266 shares vest on September 25, 2013 and 1/16th of the remaining GSUs will vest on November 2, 2013 and each quarter thereafter, subject to continued employment on the applicable vesting dates.
The GSUs vest as follows: 31/48 of the 4,773 shares vest on September 25, 2013 and 1/48th of the remaining GSUs will vest on October 2, 2013 and each month thereafter until the GSUs are fully vested, subject to continued employment with Google on the applicable vesting dates.
All shares are exercisable as of the transaction date.
There is no expiration date for the Issuer's Class B Common Stock.
The option provided for vesting as follows: 25% of the option shall vest 12 months after vesting commencement date and 1/48th of shares shall vest each month thereafter until the option is fully vested, subject to continued employment with Google on the applicable vesting dates.