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Filing Details

Accession Number:: 0001127602-13-026194
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2013-08-28 18:06:48
Reporting Period:: 2013-08-27

Filing Date:: 2013-08-28
Accepted Time:: 2013-08-28 18:06:48
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1288776	Google Inc.	GOOG	Services-Computer Programming, Data Processing, Etc. (7370)	770493581

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1242463	E Eric Schmidt	C/O Google Inc. 1600 Amphitheatre Parkway Mountain View CA 94043	Executive Chairman Of Board	Yes	Yes	No	No

Transaction Summary

Sold:	63,972 shares	Avg. Price: $855.10	Total Value: $54,702,585.14
Number of Shares After Transactions:	4,348 shares

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Class A Common Stock	Disposition	2013-08-27	5,517	$850.38	46,163	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	6,117	$851.60	40,046	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	8,595	$852.41	31,451	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	2,107	$853.36	29,344	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	1,577	$855.81	27,767	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	5,956	$856.48	21,811	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	6,088	$857.45	15,723	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	6,244	$858.52	9,479	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	2,106	$859.69	7,373	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	2,460	$860.48	4,913	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	2,185	$861.44	2,728	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	2,125	$862.54	603	No	4	S	Indirect	By Trust
Class A Common Stock	Disposition	2013-08-27	603	$863.26	0	No	4	S	Indirect	By Trust
Class A Common Stock	Acquisiton	2013-08-27	16,640	$0.00	16,640	No	4	C	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	41	$848.00	16,599	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	1,248	$848.66	15,351	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	1,061	$849.51	14,290	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	1,525	$850.38	12,765	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	1,691	$851.60	11,074	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	2,377	$852.41	8,697	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	583	$853.36	8,114	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	436	$855.81	7,678	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	1,647	$856.48	6,031	No	4	S	Indirect	By Limited Partnership II
Class A Common Stock	Disposition	2013-08-27	1,683	$857.45	4,348	No	4	S	Indirect	By Limited Partnership II

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	S	Indirect	By Trust
No	4	C	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II
No	4	S	Indirect	By Limited Partnership II

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Stock	Class B Common Stock	Disposition	2013-08-27	16,640	$0.00	16,640	$0.00

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
834,396			No	4	C	Indirect

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Class A Common Stock	29,719	Direct
Class A Common Stock	99,410	Indirect	By The Schmidt Family Foundation
Class A Common Stock	29,084	Indirect	By Schmidt Ocean Institute
Class A Common Stock	100,000	Indirect	By Schmidt Science and Philanthropic Foundation
Google Stock Unit	34,095	Direct

Reported Derivative Holdings

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Sec. Name	Sec. Type	Price	Expiration Date	Amount	Remaning Holdings	Nature of Ownership
Class A Common Stock	Class B Common Stock	$0.00		1,194,309	1,194,309	Direct
Class A Common Stock	Class B Common Stock	$0.00		169,366	169,366	Indirect
Class A Common Stock	Class B Common Stock	$0.00		3,096,893	3,096,893	Indirect
Class A Common Stock	Option To Purchase Class A Common Stock	$612.00	2021-02-02	181,840	181,840	Direct

Expiration Date	Amount	Remaning Holdings	Nature of Ownership
	1,194,309	1,194,309	Direct
	169,366	169,366	Indirect
	3,096,893	3,096,893	Indirect
2021-02-02	181,840	181,840	Direct

Footnotes

Each share of Class A Common Stock was issued upon the conversion of one share of Class B Common Stock at the election of Reporting Person.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $850.01 to $851.00, inclusive. The Reporting Person undertakes to provide to any security holder of Google Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) through (16) to this Form 4.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $851.01 to $852.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $852.01 to $853.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $853.01 to $854.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $855.01 to $856.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $856.01 to $857.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $857.01 to $858.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $858.01 to $859.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $859.01 to $860.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $860.01 to $861.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $861.01 to $862.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $862.01 to $863.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $863.01 to $864.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $848.01 to $840.00, inclusive.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $849.01 to $850.00, inclusive.
The Google Stock Units ("GSUs") entitle the Reporting Person to receive one share of Google Inc.'s Class A Common Stock for each share underlying the GSU as the GSU vests. The GSUs vest as follows: 1/4th of the GSUs shall vest 12 months after vesting commencement date and 1/16th each quarter thereafter until the units are fully vested, subject to continued employment with Google on the applicable vesting dates.
All shares are exercisable as of the transaction date.
There is no expiration date for the Issuer's Class B Common Stock.
The option provided for vesting as follows: 25% of the option shall vest 12 months after vesting commencement date and 1/48th of shares shall vest each month thereafter until the option is fully vested, subject to continued employment with Google on the applicable vesting dates.