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Filing Details

Accession Number:: 0001127602-13-024940
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2013-08-12 20:49:16
Reporting Period:: 2013-08-08

Filing Date:: 2013-08-12
Accepted Time:: 2013-08-12 20:49:16
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1142701	United Online Inc	UNTD	Services-Computer Programming, Data Processing, Etc. (7370)	770575839

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1092377	S Robert Apatoff	21301 Burbank Blvd. Woodland Hills CA 91367	President, Ftd Group, Inc.	No	Yes	No	No

Reported Non-Derivative Transactions

Show Other Fields >>

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2013-08-08	2,381	$8.43	321,174	No	4	S	Direct
Common Stock	Disposition	2013-08-08	38,980	$8.44	260,100	No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
Common Stock	Disposition	2013-08-08	46,905	$8.41	213,195	No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
Common Stock	Disposition	2013-08-08	10,250	$8.36	202,945	No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
Common Stock	Disposition	2013-08-09	43,164	$8.32	159,781	No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
Common Stock	Disposition	2013-08-09	58,050	$8.21	101,731	No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Direct
No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common
No	4	S	Indirect	Robert S. Apatoff 2007 Living Trust and the Vicki G. Apatoff 2007 Living Trust as tenants in common

Footnotes

Represents the weighted average sale price per share. The actual sales prices ranged from a low of $8.40 to a high of $8.46. The Reporting Person will provide upon request by the Securities and Exchange Commission, the Issuer orany security holder of the Issuer full information regarding the number of shares sold at each separate price.
Reflects a transfer on August 18, 2011 not previously reported of 79,367 shares of the Issuer's common stock held by the Reporting Person to a living trust of which the Reporting Person and his spouse are the sole trustees andbeneficiaries during their lifetimes.
Includes 66,667 shares subject to a restricted stock unit award granted on February 29, 2012 that will be issued as those units vest.
Includes 120,000 shares subject to a restricted stock unit award granted on March 6, 2013 that will be issued as those units vest.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $8.40 to a high of $8.47. The Reporting Person will provide upon request by the Securities and Exchange Commission, the Issuer orany security holder of the Issuer full information regarding the number of shares sold at each separate price.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $8.40 to a high of $8.47. The Reporting Person will provide upon request by the Securities and Exchange Commission, the Issuer orany security holder of the Issuer full information regarding the number of shares sold at each separate price.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $8.36 to a high of $8.37. The Reporting Person will provide upon request by the Securities and Exchange Commission, the Issuer orany security holder of the Issuer full information regarding the number of shares sold at each separate price.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $8.25 to a high of $8.40. The Reporting Person will provide upon request by the Securities and Exchange Commission, the Issuer orany security holder of the Issuer full information regarding the number of shares sold at each separate price.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $8.20 to a high of $8.24. The Reporting Person will provide upon request by the Securities and Exchange Commission, the Issuer orany security holder of the Issuer full information regarding the number of shares sold at each separate price.