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Filing Details

Accession Number:: 0001373715-13-000059
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2013-08-05 19:51:12
Reporting Period:: 2013-08-01

Filing Date:: 2013-08-05
Accepted Time:: 2013-08-05 19:51:12
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1373715	Servicenow Inc.	NOW	Services-Prepackaged Software (7372)	000000000

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1259158	B Frederic Luddy	C/O Servicenow, Inc. 4810 Eastgate Mall San Diego CA 92121	Chief Product Officer	Yes	Yes	No	No

Transaction Summary

Sold:	85,000 shares	Avg. Price: $44.79	Total Value: $3,807,187.67
Number of Shares After Transactions:	1,160,000 shares

Reported Non-Derivative Transactions

Show Other Fields >>

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2013-08-01	2,700	$43.17	127,300	No	4	S	Indirect	by Spouse's Trust
Common Stock	Disposition	2013-08-01	21,800	$44.38	105,500	No	4	S	Indirect	by Spouse's Trust
Common Stock	Disposition	2013-08-01	8,772	$44.97	96,728	No	4	S	Indirect	by Spouse's Trust
Common Stock	Disposition	2013-08-01	4,228	$46.21	92,500	No	4	S	Indirect	by Spouse's Trust
Common Stock	Disposition	2013-08-01	2,500	$47.11	90,000	No	4	S	Indirect	by Spouse's Trust
Common Stock	Disposition	2013-08-01	3,900	$43.29	1,201,100	No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
Common Stock	Disposition	2013-08-01	26,035	$44.43	1,175,065	No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
Common Stock	Disposition	2013-08-01	7,700	$45.06	1,167,365	No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
Common Stock	Disposition	2013-08-01	4,865	$46.27	1,162,500	No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
Common Stock	Disposition	2013-08-01	2,500	$47.15	1,160,000	No	4	S	Indirect	by Luddy Family Dynasty Trust LLC

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Indirect	by Spouse's Trust
No	4	S	Indirect	by Spouse's Trust
No	4	S	Indirect	by Spouse's Trust
No	4	S	Indirect	by Spouse's Trust
No	4	S	Indirect	by Spouse's Trust
No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
No	4	S	Indirect	by Luddy Family Dynasty Trust LLC
No	4	S	Indirect	by Luddy Family Dynasty Trust LLC

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	9,329,138	Direct
Common Stock	129,000	Indirect	by Spouse

Footnotes

The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan.
Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).
Represents the weighted average sales price per share. The shares sold at prices ranging from $42.65 to $43.61 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $43.65 to $44.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $44.67 to $45.66 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $45.75 to $46.71 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $46.76 to $47.41 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $42.81 to $43.75 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $43.84 to $44.82 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $44.85 to $45.76 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $45.86 to $46.77 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Represents the weighted average sales price per share. The shares sold at prices ranging from $46.89 to $47.43 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.