Filing Details

Accession Number:
0001209191-12-044628
Form Type:
4
Zero Holdings:
No
Publication Time:
2012-09-06 19:15:55
Reporting Period:
2012-09-04
Filing Date:
2012-09-06
Accepted Time:
2012-09-06 19:15:55
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1345016 Yelp Inc YELP Services-Personal Services (7200) 000000000
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1229666 J Robert Krolik C/O Yelp Inc.
706 Mission St., 7Th Floor
San Francisco CA 94103
Chief Financial Officer No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Acquisiton 2012-09-04 1,000 $0.00 1,000 No 4 C Direct
Class A Common Stock Disposition 2012-09-04 1,000 $21.99 0 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 C Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Class A Common Stock Class B Common Stock Disposition 2012-09-04 1,000 $0.00 1,000 $0.00
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
135,245 No 4 C Direct
Footnotes
  1. Shares were sold pursuant to a duly adopted 10b5-1 trading plan.
  2. Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock and (ii) seven years following the effective date of the issuer's initial public offering.
  3. In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the issuer) of the reporting person.
  4. Not applicable.