Home > Insider Trading > Filing (0001209191-10-057271)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
832428	Scripps E W Co	SSP	Newspapers: Publishing Or Publishing & Printing (2711)	311223339

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1431078	William Appleton	312 Walnut Street, 28Th Fl. Cincinnati OH 45202	Svp And General Counsel	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Class A Common Shares, $.01 Par Value Per Share	Disposition	2010-11-29	34,186	$9.25	3,986	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Voting Shares, $.01 Par Value Per Share	0	Direct

Reported Derivative Holdings

Sec. Name	Sec. Type	Price	Date	Expiration Date	Amount	Remaning Holdings	Nature of Ownership
Restricted Stock Units	Restricted Stock Units	$0.00	2011-03-05	2013-03-05	348,837	348,837	Direct
Restricted Stock Units	Restricted Stock Units	$0.00	2011-03-09	2014-03-09	40,000	40,000	Direct

Expiration Date	Amount	Remaning Holdings	Nature of Ownership
2013-03-05	348,837	348,837	Direct
2014-03-09	40,000	40,000	Direct

Footnotes

This restricted stock unit award will vest in equal parts on March 5, 2011, 2012, and 2013. The first vesting took place on March 5, 2010. Upon vesting, each restricted stock unit will convert into one Class A Common share of the Company.
A restricted stock unit award was granted on March 9, 2010. The award is part time-vested and part performance-vested. The time-vested portion of the award vests in four equal parts on March 9, 2011, 2012, 2013 and 2014. If the performance objective is achieved, this portion of the award will vest over the same four-year period. Upon vesting, each restricted stock unit converts into one Class A Common share of the Company.