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Home > Insider Trading > Filing (0001481027-10-000051)

Filing Details

Accession Number:: 0001481027-10-000051
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2010-10-08 16:07:08
Reporting Period:: 2010-10-06

Filing Date:: 2010-10-08
Accepted Time:: 2010-10-08 16:07:08
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
316206	Starwood Hotel & Resorts Worldwide Inc	HOT	Hotels & Motels (7011)	521193298

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1444238	E Matthew Avril	Starwood Hotels &Amp; Resorts Worldwide, Inc 1111 Westchester Avenue White Plains NY 10604	President, Hotel Group	No	Yes	No	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Acquisiton	2010-10-06	19,857	$48.39	132,013	No	4	M	Direct
Common Stock	Acquisiton	2010-10-06	11,110	$48.61	143,123	No	4	M	Direct
Common Stock	Disposition	2010-10-06	30,967	$55.50	112,156	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	M	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Options to Purchase Common Stock	Disposition	2010-10-06	19,857	$0.00	19,857	$48.39
Common Stock	Options to Purchase Common Stock	Disposition	2010-10-06	11,110	$0.00	11,110	$48.61

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
0	2009-02-10	2013-02-10	No	4	M	Direct
11,110	2010-02-28	2016-02-28	No	4	M	Direct

Footnotes

The transaction reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 7, 2010.