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Home > Insider Trading > Filing (0001140361-11-042161)

Filing Details

Accession Number:: 0001140361-11-042161
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2011-08-15 17:40:16
Reporting Period:: 2011-08-11

Filing Date:: 2011-08-15
Accepted Time:: 2011-08-15 17:40:16
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1269871	Physicians Formula Holdings Inc.	FACE	Perfumes, Cosmetics & Other Toilet Preparations (2844)	200340099

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1379833	P Jeffrey Rogers	C/O Physicians Formula Holdings, Inc. 1055 West 8Th Street Azusa CA 91702	President	No	Yes	No	No

Reported Non-Derivative Transactions

Show Other Fields >>

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock, Par Value $0.01 Per Share	Acquisiton	2011-08-11	10,000	$2.92	425,656	No	4	P	Direct
Common Stock, Par Value $0.01 Per Share	Acquisiton	2011-08-12	4,700	$2.99	430,356	No	4	P	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	P	Direct
No	4	P	Direct

Footnotes

Represents the weighted average purchase price for price increments ranging from $2.871 to $3.0087.
The Reporting Person udertakes to provide, upon request by the Securities and Exchange Commission staff, the Issuer or a security holder of the Issuer, full information regarding the number of shares purchased at each separate price for all transactions reported on this Form 4.