Bullish And Bearish Bets On Apple Inc. (AAPL)’s Wearable Product’s Success In 2015

Apple Inc. (NASDAQ:AAPL) is planning to roll out its wearable Apple Watch in 2015. Any product launch by Apple Inc. (NASDAQ:AAPL) carries a lot of expectations with it and many investors expect Apple to create its own market with its products, which was demonstrated by its iPod’s, iPad’s and iPhone’s in the past. But many feel that the Apple Watch might not create the impact as some of its other products, but many other feel that Apple Watch would be a big success story of 2015. Re/Code Senior Editor, Dawn Chiemelewski and Manhattan Venture Partners, Max Wolff talked on CNBC about the Apple Watch and its potential.

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Chiemelewski feels that Apple Inc. (NASDAQ:AAPL)’s wearable product was highly anticipated by consumers for a very long time and unveiling of the product in September also fueled the expectations. She added that the unveiling of Apple Watch in September had a lot of coverage and fanfare around, which she thinks is pretty significant feet for the product. She added that we might see the launch of the product around spring time and she mentioned predictions by some analysts that Apple Inc. (NASDAQ:AAPL) would sell around 30 million units of Apple Watch in 2015.

But not all analysts are as bullish about Apple Watch as Chiemelewski. Venture Capitalist, Fred Wilson said in the last week that the Apple Watch might not live up to the hype and it might not be as successful as the other Apple Inc. (NASDAQ:AAPL) products such as iPod, iPad and iPhone. The question is that can Apple Inc. (NASDAQ:AAPL) make this product into a core revenue generation product?

Wolff feels that Apple Watch cannot become a core revenue generation product for Apple Inc. (NASDAQ:AAPL).

“In terms of the Watch, we think it’s a big product, but we don’t think they are going to sell a lot and we don’t think it’s a big revenue story.  We think it’s a proof that they can roll out a new platform and try to again cross purpose the app network, again cross purpose the app store and again cross purpose the iOS here and do something that drives loyalty to the core business, which is the iPhone 6 and the iPhone 6 Plus, which we think they will sell well in excess of 185 to 200 million units,” Wolff said.

Wolff feels that Watch is not going to generate a lot of revenues for Apple Inc. (NASDAQ:AAPL) in 2015.

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