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Apple Inc. (AAPL), Take-Two Interactive Software, Inc. (TTWO), Green Mountain Coffee Roasters Inc. (GMCR): Three Days To Watch This Month

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September is here, and there’s plenty to watch as the market goes back to school. Let’s go over a few of the upcoming days to watch.

Apple Inc. (NASDAQ:AAPL)

Sept. 10
This could be the day Apple Inc. (NASDAQ:AAPL) fans and shareholders have been waiting for. Reports of Sept. 10 as the iPhone 5S presser have been circulating for a couple of weeks. Recent reports that Apple Inc. (NASDAQ:AAPL) blocked vacation requests for dates later in the month virtually confirm that the consumer-tech giant is bracing itself for heavy demand in the coming days.

What will we get? The loudest chatter is for the new iPhone to have the same form factor as the iPhone 5, with added features including the ability to use fingerprint detection to unlock the screen. That’s pretty yawn-worthy stuff. The rest of the world will keep an eye on the potential of a cheaper iPhone, allowing Apple Inc. (NASDAQ:AAPL) to market an entry-level device without having to sacrifice modern features.

Apple Inc. (NASDAQ:AAPL) stock has surrendered more than 30% of its value since peaking the day the iPhone 5 came out, so there’s pressure on the tech bellwether to come up with something new.

Another event taking place earlier in the day will be unlikely to generate the same kind of media buzz, but there’s something interesting about seeing Green Mountain Coffee Roasters Inc. (NASDAQ:GMCR) host its first ever Investors Day presentation.

Don’t be surprised if we see more innovation out of Green Mountain Coffee Roasters Inc. (NASDAQ:GMCR) than from Apple Inc. (NASDAQ:AAPL). The company behind the Keurig brewer has hinted at entering new markets, including carbonated beverages, energy drinks, and even soups.

Sept. 12
The retailer that turned yoga apparel into a premium mall category will report a week from Thursday — and there’s a lot riding on Lululemon Athletica inc. (NASDAQ:LULU)‘s fiscal second-quarter report.

Has the company truly gotten away from the embarrassing recall earlier this year of its Luon yoga pants that were practically see-through? It seemed to be bouncing back in its most recent quarter, but now it will be time to see whether one of the fastest growing retailers still has legs.

There will be a lot to prove. Analysts see Lululemon Athletica inc. (NASDAQ:LULU)’s sales growth decelerating to 21% for the period, with earnings per share clocking in lower than a year earlier.

Sept. 17
There’s plenty of buzz surrounding the release of Grand Theft Auto V in two weeks. That’s not surprising, since it’s been more than five years since Take-Two Interactive Software, Inc. (NASDAQ:TTWO)‘s Grand Theft Auto IV wowed the market, scoring initial sales records for the video-game industry.

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