iPad Market Share: Despite some heat from Amazon’s Kindle Fire along with Android tablets, the Apple Inc. (NASDAQ:AAPL) iPad remained top dog in the tablet market.
According to a recent study by Chitika Insights, the Apple Inc. (NASDAQ:AAPL) iPad lineup accounted for 81 percent of tablet traffic in Canada and the United States during the month of January 2013.
When you look at this number, it is easy to see that the iPad is well out in front of the competition. With this in mind, you may be wondering which tablets rounded out the top five.
Here is a list: Amazon Kindle Fire at 7.7 percent, Samsung Galaxy tablets at 3.9 percent, Google Nexus tablets at 1.7 percent, and the Barnes and Noble Nook at 1.1 percent.
As you can see, there is no tablet close to the Apple Inc. (NASDAQ:AAPL) iPad in terms of the devices being used most often to surf the internet.
So, all is well for the Apple iPad right? Well, not exactly.
AppleInsider took a closer look at this data and compared it to recent trends in the market. Here is what they came up with:
“Despite the overwhelming lead in the tablet market, Chitika’s newest figures do indicate an overall downward trend in Apple’s tablet traffic share. A similar analysis in May of 2012 saw the iPad taking 95 percent of all tablet web traffic, and as recently as November the iPad had an 88 percent share. The trend in this most recent report could see the iPad dropping below 80 percent some time early in February.”
With this trend in mind, Apple Inc. (NASDAQ:AAPL) is no longer looking quite as strong. Sure, 81 percent is a huge part of the tablet market but when you look at the big picture there is reason to be concerned.
Going back less than a year, the iPad held 95 percent of all tablet web traffic. Now, it is barely hovering above 80 percent.
Where do you think things are heading for the tablet market? Do you think the Apple Inc. (NASDAQ:AAPL) iPad will remain on top for the foreseeable or do you see a strong push from one of its competitors as 2013 wears on?
Check back here for more updates on iPad Market Share.
DISCLOSURE: I have no positions in any stock mentioned.
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